Before you apply
Listed location: Tokyo, Japan
Work arrangement: onsite. A remote label does not confirm worldwide eligibility or visa sponsorship.
Read the employer’s description for qualifications, compensation and work eligibility. Confirm the position is still open on the application page.
Job description supplied by Glean; category and skill labels may be inferred. How our listings work · Report a problem
Job Description
- Build the Japan go‑to‑market plan and quarterly marketing calendar aligned to revenue targets, ICP, and priority verticals; define clear goals for awareness, pipeline, and revenue influence.
- Own integrated demand generation: digital acquisition, ABM programs, paid and organic channels, webinars, roundtables, content syndication, and lead nurture - localised for Japan.
- Lead field and event marketing: anchor third‑party conferences (e.g., AWS Summits, Google Cloud events, Gartner), executive experiences, and Glean‑hosted programs that convert to meetings and opportunities.
- Drive partner marketing: co‑market with hyperscalers (AWS/Bedrock, Google Cloud), SIs/GSIs, and strategic resellers; develop joint value propositions, campaigns, and MDF plans.
- Localize and continuously improve glean.com/jp and priority assets (solution pages, case studies, one‑pagers, ads, landing pages, email flows)—maintaining brand voice and technical accuracy.
- Establish account‑based motions for top strategic accounts: 1:1 and 1:few programs, executive engagement, personalised content and experiences, and opportunity acceleration plays.
- Launch Japan PR/communications in partnership with Global Comms: local narratives, media relationships, and customer storytelling to build category leadership.
- Build customer marketing in Japan: reference pipeline, stories, and advocacy moments that support sales cycles and community growth.
- Stand up modern marketing operations and reporting: forecasting, lead flow and SLAs, attribution, ROI dashboards, and weekly pipeline inspection with Sales.
- Select and manage best‑in‑class agencies for localization, digital, PR, and events; hire and develop a small, high‑performing local team over time.
- Champion responsible, secure AI adoption narratives tailored to Japan’s enterprise buyers; showcase concrete value with industry‑specific examples.
- What will be your success metrics:
- Sourced and influenced pipeline vs. plan; net new opportunities and SQLs from marketing
- ABM engagement lift in target accounts; opportunity acceleration and win‑rate impact
- Event ROI: meetings booked, opportunities created, and pipeline per program
- Digital performance: CPL/CAC, conversion rates (visit → MQL → SQL → Opp), and velocity
- Brand momentum: PR coverage/quality, web growth, and share of voice in priority topics
- 10+ years of B2B marketing experience in Japan; 4+ years leading high‑impact teams/programs at enterprise SaaS or platform companies selling to large organisations.
- Bachelor’s degree or equivalent experience; MBA a plus
- Work authorization in Japan
- Willingness to travel domestically for events and customer meetings (≈25%)
- Proven track record owning a regional number and delivering pipeline/revenue impact across integrated demand, field/events, ABM, and partner marketing.
- Deep experience localising global narratives for Japanese buyers; you can turn complex AI/platform concepts into plain‑spoken business value for executives and technical evaluators.
- Native‑level Japanese and strong business English; confident presenter and writer in both.
- Hands-on leader with startup hustle—able to plan, execute, and iterate quickly; comfortable with ambiguity and building from 0→1.
- Data‑driven operator with strong marketing ops acumen; fluent with Salesforce, Marketo, and common ABM/digital tools (e.g., 6sense/Demandbase, LinkedIn/Google, webinar and event platforms).
- Highly collaborative across Sales, Partners, Product Marketing, and Comms; known for clear decision‑making, crisp communication, and high ownership.
- Passionate about AI and its real‑world impact on knowledge work
- This is role is remote (must be located in Tokyo, Japan)
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Skills mentioned
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Frequently asked questions
Is the Head of Japan Field Marketing position at Glean remote?
The Head of Japan Field Marketing role at Glean does not have a confirmed remote arrangement in our data. Check the employer description for its work location.
What type of employment is the Head of Japan Field Marketing role?
Glean is hiring for a full-time Head of Japan Field Marketing position.
Which skills are mentioned for the Head of Japan Field Marketing job at Glean?
Detected skill labels include AWS, Go, LLM, SQL. Check the employer description to distinguish required skills from preferred experience.
How do I apply for the Head of Japan Field Marketing position at Glean?
You can apply for the Head of Japan Field Marketing role directly through Glean's official application link provided on this page.
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